Biography

Bright is a Sociologist with over 10 years of experience in social research and behavioural studies. Proficient in both qualitative and quantitative research methodologies, he has actively contributed to numerous surveys and assessments, both as an independent consultant and as part of organisational teams.  

He possesses a versatile professional skill set that includes conducting desk reviews, developing survey instruments and research protocols, coordinating data collection activities, collecting, managing, and analysing both quantitative and qualitative data, performing project evaluations (midline and endline) utilising quasi-experimental and outcome harvesting design/methods, and developing manuscripts and drafting reports. Notable organisations he has worked for include the Population Council (Ghana Office), Walulel Limited (Ghana Office), WAPCAS, UNDP, FIDA Ghana, Viamo Technologies, UNFPA, WFP, and the University of Ghana School of Public Health. At tfho-RESEARCH, Bright provides technical support in proposal development, data collection and analysis, and report writing. 

Areas of Expertise
Mixed Methods Research
Public Health and Behavioural Studies
Programme and Project Evaluation (Quasi-Experimental & Outcome Harvesting)
Gender and Social Norms Research
Data Analysis and Reporting
Market Insight
Key Achievements
Education
Selected Publications
Adetunji, A., Addo, B., Abegunde, D., Kalamar, A., Nrupa, J. T., Sripad, P., Foyeke, O.-A., & Ankomah, A. (2025).
BMJ Open, 15, e089214.
Adongo, A. A., Dapaah, J. M., & Addo, B. (2024).
International Journal of Africa Nursing Sciences, 21, 100785.
Adetunji, A., Abegunde, D., Ankomah, A., Jani, N., Sripad, P., & Addo, B. (2023).
Population Council
Afrifa-Anane, G. F., Larbi, R. T., Addo, B., Agyekum, M. W., Kyei-Arthur, F., Appiah, M., et al. (2022).
PLOS ONE, 17(8), e0272876.
Addo, B., & Berchie, R. (2021).
Journal of Population Research, 38, 197–220.
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